Despite being one of the first social metrics that indicate post performance, Likes on Instagram still stand as being a go-to indicator for most brands. It’s affordable for the viewer: a dual tap is all that’s needed. Plus an Instagram Like gets wrapped into general engagement numbers.
The here’s a medley of tips that we’ve assembled to help increase your Instagram Like counts per post. We’ve skipped fundamentals like taking good photos and being consistent but it’s always a good idea to ensure they are in mind. These Instagram for business basics include the foundation on your strategy while these pointers are the enhancers to help you make the most from your content.
Some methods to get additional Likes on Instagram
1. Get inspired by other brands and industries
Where do you pull your inspiration from? If you’re only following industry or your circle of friends, you won’t find fresh ideas. Instead, make time to research and find inspirational accounts to follow along with. Make this a variety of your industry, related industries and industries wildly outside your circle. Get the job done client base isn’t exactly like yours, chances are that you’ll be able to find some inspiration of their posts’ technique to extrapolate on your own.
2. Run a Like-based contest
A number of the highest engaging content on Instagram are focused on sales and giveaways. Everyone loves to go in contests along with the easier they may be to get in, the harder engagement you’ll receive.
To perform a Like-based photo contest, you’ll need one of several entry requirements to become that they must much like the post. Usually, the opposite two requirements should include following a account and tagging a pal or two. Liking a blog post for an entry is such a minimal barrier that you’ll be sure you receive a great deal of engagement.
3. Work on a hashtag strategy
One of many easiest ways to obtain noticed organically is usually to utilize hashtags to your brand’s benefit. That doesn’t mean spam tagging every post with #top, #amazing or #hair. This means being selective with your hashtags, both brand name industry. When you’ve got a brandname hashtag, it’s more readily found related content and influencers. Industry hashtags attempt to help you see what’s trending in your field and make certain you’re not at a disadvantage.
4. Tag the correct accounts
Give credit where credit is born. When relevant, tag for the post along with the caption the ones that you are utilizing. For instance, in case you have prominent products or individuals your photo, tag them on the post. It requires little time plus it gives credit towards the makers. Oftentimes, these tags make brands liking this page and commenting to them.
6. Tag your post’s location
Especially highly relevant to travel and retail brands, tagging a place makes sure that your photo comes up when people are considering a place. It’s easy enough to complete and shouldn’t be more difficult from the publishing time.
Many Instagram-savvy diners likewise use Instagram to check out the best drink and food options at a restaurant. By checking a tagged location, they’re able to locate photos of the meals they need to experiment with. Should your content articles are good, the Instagram Likes will be organically through the location tag.
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